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I know it’s been 3 weeks since my last post on this 1k subscribers case study.

I only managed to send out 2 solo ads because I’ve been quite picky  as to who I should purchase from.

I learnt this from Paul Nichol’s  “Solo Ad Professor” which by the way is a great course on teaching anyone who wish to use solo ads to build their list to buy wisely from all the solo ad seller out in the market place.

I mentioned I would also use safelist, well I didn’t get much of a response from it.  I have sent around 2500 emails out already with safelist and I think I only got around 2 subscribers from it.

On the other hand, with solo ads purchased from, I got over 350 subscribers which cost me around $297.  I also got 3 sales from these subscribers which, obviously, means it reduces the cost per subscribers from this one seller.  Yes, I only bought from one seller…you can’t expect your solo to be mailed once you’ve paid, you have to wait for the seller to schedule a day to send your solo.

Here’s a screenshot I took last week…

Screen Shot 2015-11-25 at 10.50.27


The 3 sales totalled $21, in other words, the cost of the solos would be down to $276.

So the cost of subscribers for the solo ads would be about $0.77…not bad I guess.

I’ll be buying more solo ads but I need to find a way to turn the casual subscribers to buyers since I only have 3 buyers on my list at the moment.

OK, I did say I would review Matthew Neer’s 5k Formula.

As you can see from the screenshot above, the hit5k campaign has 258 subscribers.  That’s just from the second solo I bought which shows Matthew’s 5k Formula works very well.

There’s not much work involved in using the 5k Formula, the only work you need to do is to send traffic to all those done for you squeeze pages, and that’s it.

I highly recommend getting your hands on Matthew Neer’s 5k Formula if you’re not that great in building squeeze pages, then learn all you can on driving traffic to these pages.  You can learn a great deal from YouTube about traffic generation.

You can check out Matthew’s 5k Formula for yourself here.

That’s it for this update.  I’ll be buying more solo ads to see how many subscribers I can get before the end of the year, and at the same time, I need to find out how I can turn them into buyers.

If anyone can offer some advice it would be most appreciated.

Please leave your comments and/or advice below so everyone can learn together 🙂